
Maria Veloso
A 27 year track record in copywriting, proves that Maria
Veloso has a way with
words. Working as a copywriter for Ogilvy & Mather is where Maria
started her
career then continuing on to become what some consider to be a
copywriting legend.
The fantastic sales figures gained by her customers is due to Maria's
creative
copywriting skills.
Marketing campaigns both direct and indirect, auto-responders
and simply e-mail
campaigns are part of the range of Maria's copywriting content with a
repertoire
that includes brochures, sales copy, press releases and web site copy.
Maria
Veloso is able to relate to the offline medium very well because of the
fact that
she got her start in 1977, but she has gained an understanding of the
online
communication strategies neccessary since the rise of the internet.
Maria's role these days, Director of Creative Web Writing for
Aesop Marketing,
revolves around marketing research, web site content and online
advertisement
tracking. The ability to make it through the learning curve of new
trends and
the ability to take on new challenges are something Maria Veloso
definitely proves.
Never just an average content writer, one who is content to
simply string words
together, Maria uses a fairly scientific approach to developing copy
for a
customer. First, Maria will analyze the target audience and their
psychology
in great detail, then she will begin to create the content, it is this
approach
that is one of the secrets to Maria Veloso's success as a copywriter.
I'm currently
doing further research on her products, services and marketing methods.
I'll
post my complete findings to this page in the near future. But until
then, I do recommend
Ms. Veloso.

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